Against the stunning backdrop of the Alps and the Dolomites in northern Italy, the opening ceremonies at the Milano San Siro Stadium will unite athletes, spectators, and dignitaries from around the world to honour diversity, sportsmanship, and the Olympic spirit. 

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Fashion on the world stage

With Italian design heritage and major luxury fashion brands supporting their national teams, the six Olympic Villages, which will host around 2,900 athletes across the region, will be the place to be seen. Olympic team uniforms now appear appropriate on international fashion runways as well as on the podium.

As the 2026 Milano Cortina Winter Olympics arrive in Europe’s snowy playground from February 6 to 22, the 116 events on the ice and on the slopes are becoming a major style showcase.

The Olympic team kits blend sporty and cultural styles, with opening-ceremony outfits reflecting national heritage. Many are designed by luxury fashion houses, including Ralph Lauren for Team USA, Emporio Armani for the Italian Team, and Ben Sherman for the British Team. 

Team Canada to take on the Games in performance and style

Watch for performance apparel from Lululemon, made for Team Canada and designed to excel on ice and at high altitudes, functional and stylish. 

Available for purchase at Lululemon, Team Canada jackets and accessories tell Canada’s story by drawing on the country’s landscapes and environment. They feature topographic map prints, bold maple leaf designs, and colours ranging from deep red to iceberg-inspired greens and blues.

Performance tailoring blends with modern silhouettes to create head-to-toe looks inspired by city style, using fabrics such as Merino Wool, Jacquard, and Translucent Glyde to elevate the Olympic & Paralympic uniform.

Lululemon’s Team Canada accessories are popular

The most popular Lululemon Team Canada items are accessories, especially scarves and toques, which are almost sold out.

Whether elaborate and symbolic or sleek and technical, each uniform is a symbol of national identity. For this year’s Olympic and Paralympic athletes, practicality is as important as appearance, if not more so.

Milano Cortina Opening Ceremonies

The opening ceremony features highlights including the parade of nations, artistic performances celebrating Italian heritage, and the much-anticipated lighting of the Olympic cauldron. 

The 2026 Milano Cortina Opening Ceremonies are scheduled to be broadcast live on CBC on Friday, February 6^th, at 10:30 AM PST. 

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Above photo: Team Canada’s Future Legacy Bag available at Lululemon.

As Official Outfitter, Lululemon will design apparel and accessories for the Games and provide every athlete, coach and Mission Team members with clothing for the Opening Ceremonies, Podium (Medal Ceremony), Closing Ceremony, media opportunities, and Athletes’ Village wear.

Just released is Team Canada’s Future Legacy Bag, a special edition item which 10% of the sales of each bag sold will support the Canada Olympic Foundation and Paralympic Foundation of Canada. 

The Legacy Bag will allow Canadians to support making Olympic and Paralympic dreams a reality which funds both foundations and is aligned with Lululemon’s core value of inclusion. 

Lululemon is committed to designing technical and innovated products for and with athletes so that they can feel their best when reaching for their Olympic goals.

Team Canada apparel and accessories are now available at Lululemon retail locations and online. 

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